The mascot was created by Buc-ee’s founder Arch “Beaver” Aplin III, when he and Don Wasek started the Texas-based gas station ...
UW-Madison and its license retail manager, Fanatics, withdrew from the case, giving control of "buckynomics" and ...
Bucky is more than a sports mascot, UW-Madison said in a filing ... Here, when you say Bucky, you think of the gas station (Buc-ee's.)" U.S. trademark law generally requires owners take action ...