The Men's range of Fair & Lovely will be called 'Glow & Handsome ... in the US has spurred the conversation again as brands take a conscious note of ideas that sell ‘fairness’ as beauty.

Fair & Lovely (F&L) wanted to empower women with education and skills ... In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with ...

“There is a legal advantage that a brand owner gets when it is the ... Emami has accused HUL and the rebranding of its men’s ‘Fair and Lovely’ line of products to ‘Glow and Handsome ...