There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
Jaguar is rebranding itself, announcing a "new era" in an ethos tracing back to its founder, Sir William Lyons.
Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
Jaguar has urged people to "trust and reserve judgement" over the rebrand of the carmaker. The company, embarking on the ...
The GLO continues a recent trend of the courts trying to manage mass claims often led and funded by specialists. Despite such ...
The 30-second ad features several ethnically diverse and largely gender-fluid models dressed in matching androgynous outfits ...
Rebranding campaigns are meant to generate favorable awareness and positive press coverage about products. But sometimes the ...