Brands that embrace AR technology have great potential to create unique and engaging experiences that drive business results.

Technology continually shapes and transforms how we interact with everything around us. When it comes to driving, the latest ...

The consumer augmented reality hardware market is one with significant potential, but limited results. AR smart glasses may ...

Explore the AR exhibition Looki Look by artist Aurélien Jeanney at Alliance Française, a fun interactive experience for all ...

Smartphone-based augmented reality, in which visual elements are overlaid on the image of a smartphone camera, are extremely popular apps. These apps allow users to see how furniture would look in ...

Augmented Reality (AR) is transforming industries, from gaming and education to retail and healthcare. With the potential to ...

Snapchat unveiled a new version of Spectacles back in September, providing a peak at the future – with augmented ...

DreamSmart AI Ecology Conference was held in Beijing in 2024, released a series of new products, including Meizu Lucky 08 AI ...

A giant mural with bright colors and beautiful flowers paints a picture of Reservoir Hill's future.Shawn James, owner and ...

RealWear, a Vancouver, Wash.-based maker of augmented reality headsets for enterprise customers, acquired Almer Technologies, ...

It was back in September when Meta first revealed an early prototype of its Orion AR glasses, and while they are a long way ...