Brands that embrace AR technology have great potential to create unique and engaging experiences that drive business results.

Explore the AR exhibition Looki Look by artist Aurélien Jeanney at Alliance Française, a fun interactive experience for all ...

Technology continually shapes and transforms how we interact with everything around us. When it comes to driving, the latest ...

Researchers from Seoul National University College of Engineering announced they have developed an optical design technology ...

It was back in September when Meta first revealed an early prototype of its Orion AR glasses, and while they are a long way ...

Bengaluru: Snap Inc. launched its inaugural AR Roadshow in India on Wednesday. The three-day event aimed at engaging the ...

“Wow, they look bigger in person,” was my first thought upon finally seeing, touching, and ultimately wearing and trying Snap ...

The consumer augmented reality hardware market is one with significant potential, but limited results. AR smart glasses may ...

Snapchat unveiled a new version of Spectacles back in September, providing a peak at the future – with augmented ...

Samsung plans to launch AR smart glasses in 2025, featuring Ray-Ban Meta-like design, Qualcomm chipset, AI tools, and ...

Rokid unveiled its next-generation Rokid Glasses at Rokid Jungle 2024 in Hangzhou on November 18. By blending advanced AI ...