DBS analyst Sachin Mittal maintained a Hold rating on Baidu (BIDU – Research Report) today and set a price target of $79.00. The company’s ...

Reno, Nevada-- (Newsfile Corp. - November 26, 2024) - White Peak, a leading e-commerce optimization agency, is empowering Shopify store owners with a new solution: the Shopify Conversion Audit. This ...

Until very recently, Jaguar stood for timeless British elegance. Then the company released a 30-second rebranding film that ...

One social media user who made the claim asked: "Can you imagine how much he would've made by now if he didn’t just sell it outright?" ...

On the occasion of the unveiling of the new Guggenheim logo, Observer took a deep dive into the world of museum branding.

Donna Elkinson-Miller, co-founder of the Farmington-based advertising, marketing and public relations firm Elkinson ...

Xavier University has entered the fray between the University of Cincinnati and a Tennessee middle school over the use of the ...

In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.

An Athens-based junk removal company claims the University of Georgia is demanding it stop using the university’s branding, ...

When an unhinged approach to marketing is baked into a brand’s DNA, consistency builds a connection with its audiences.

Our collective task is to support and nurture them because they drive growth more powerfully than legacy advertising alone.

Universal's promotional partner campaign for 'Wicked' is valued at a record-breaking $350 million, biggest for any Hollywood ...