Emblazoned on Liberty's helmets will be a special tribute honoring The Bedford Boys and the National D-Day Memorial in ...

Xavier University has entered the fray between the University of Cincinnati and a Tennessee middle school over the use of the ...

A middle school in Tennessee must choose a new mascot after the district’s athletic department said they received a cease-and ...

According to Cheatham County Athletic Director Jeff Hobbs, rebranding is significant. Every time he walks into the school, he notices something else that needs to be removed.

Cheatham Middle School, located about 30 miles outside Nashville, said Friday it received a cease-and-desist letter from UC, ...

Cheatham Middle School is undergoing a rebranding after the Cheatham County School District was informed in late October that it can no longer use the "Bearcats" mascot.

Synergistic will contribute to the transition from “Bearcats” with an all-new “Cheatham Musketeers” Mascot design, logo, and other marketing support toward the rebranding process – gratis.

BEDFORD — After receiving an outpouring of public feedback, the Bedford County School Board voted unanimously Thursday to postpone discussion on potentially changing start times for schools.

Cincinnati Bearcats football finally has a kickoff time for their Nov. 30 season finale at Nippert Stadium. Early Sunday morning, after UC dropped to 5-6 with a 41-15 drubbing at Kansas State ...

If Cheatham agrees to choose the "Musketeers" as their new mascot, Synergistic will contribute to the transition from "Bearcats" with an all-new "Cheatham Musketeers" Mascot design, logo ...

The University of Cincinnati’s athletic teams are known as the Bearcats, and their logo is the C-Paw. Not only do Cheatham Middle School students also go by the Bearcats, but the school also ...