The Duke and Duchess of Sussex are reportedly in the midst of a professional separation, with reports suggesting that their ...

One of the most important outcomes observed in brands that are well-aligned with their values is boldness in action. Brands built on values often inherit a strong heritage; this is essentially a ...

Should brand bidding be part of your PPC strategy? This post covers the for, against, and everything in between to help you ...

Brand marketing specialist, Flintlock Marketing, shares success following collaborative branding refresh for UK plant-based ...

During a recent webinar, our team polled a large audience of marketers, inquiring what per cent of their paid search budget ...

In a rapidly evolving financial landscape, branding has become the cornerstone of success for banks around the world. No ...

In an exciting announcement, Xiaomi Nigeria unveiled its new dual-brand core strategy, a forward-thinking approach to better ...

The right approach must consider both of these elements as key to sustainable growth and customer satisfaction.

AMC Networks executive vice president of content strategy Blake Callaway will exit the company at the end of the year.

Unlike traditional marketing, which tends to be a one-way street, sports sponsorship allows brands to become an integral part ...

The NRMA has last night launched two new campaigns while also unveiling a revised brand tagline for one of Australia’s most ...

Leah Abiara, CEO of Calask, is gaining attention for her innovative approach to luxury brand strategy and interior design.