Ikea has launched a pop-up shop on London’s Oxford Street dedicated to its blue carrier bag (Ikea/PA) Ikea has launched a pop-up shop on London’s Oxford Street dedicated to its blue carrier ...
Shoppers will be able to personalise their Ikea bags with bespoke lettering, buy a selection of best-selling products, and walk through an immersive experience centred around its Frakta bag.
Not many shopping bags have reached the popularity and ubiquity of IKEA’s blue Frakta bag. Meaning ‘to freight’ in Swedish, the Frakta bag’s durability, versatility, and high capacity have made it one ...
Ikea has launched a pop-up shop on London’s Oxford Street dedicated to its blue carrier bag, as it hopes to attract shoppers ahead of the delayed opening of its new city centre store.