Heritage brands like Jaguar and Campbell’s possess an identity that makes an impression on the consumers that engage with ...

The “Shaguar” Jaguar E-Type used in the filming of the Austin Powers movies will be sold by Mecum Auctions at its upcoming ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Robin Hine drove his 1926 Bentley Red Label Vanden Plas 3.0-litre tourer from Victoria to Vancouver to participate in the ...

Jaguar is no longer what it used to be. Armed with a new identity, logo and opinions- it's divided the internet with ...

The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...

A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...

New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.

Following a polarizing rebranding announcement, Jaguar teased their upcoming concept car. We take a look at how its styling ...

Jaguar has offered a glimpse of its “polarising” new electric car after attracting ridicule for its controversial rebrand.