The logo, now stylised as ‘JaGUar’, features geometric symmetry and a modern font, symbolising the brand's commitment to ...

The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch ...

Jaguar is on path to transform itself into an all-electric car manufacturer with its new brand strategy which netizens have ...

Jaguar plans to launch three new electric cars in 2026, focusing on reinventing its brand. A new logo and concept car will ...

New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.

The boss of Jaguar has defended its “bold” rebranding after a backlash to a new corporate logo ... media promotion. Owner ...

The company used AI tech to remake its beloved 1995 ‘Holidays are Coming’ ad campaign, sparking complaints it ruined the ...

Tesla and X CEO Elon Musk pointed out the lack of vehicles in Jaguar’s ad in a post on X, asking: “Do you sell cars?” Musk’s ...

Jaguar has faced a wave of criticism following its controversial relaunch which saw it unveil a new logo and an advert with ...

Jaguar has revealed its new logo and rebranded look with a new video, which has left everyone on the internet asking one ...

SportsPro explains why an ‘Xodus’ is happening and what the implications could be for the sports industry as users flock to ...

The fictional Center for Human Un-Domestication is part of Lobos 1707’s UnDomesticate national campaign, which launched today ...