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Gillis realizes he's in the wrong commercial, a high-fashion one for cologne, while the hipster actor meant for that ad ...

Dish bondholders did not agree to exchange their debt for new debt in the merged entity at a discounted rate, taking a ...

Rather than measuring clicks and impressions, "Times" plans to find a better way to understand campaign results based on what ...

The department store reported a revenue decline of 9.3% and named Ashley Buchanan, chief executive officer of Michael's, as ...

By leveraging CGI and virtual production methods, the toy manufacturer took a step out of its comfort zone in order to mirror ...

After a career spent advising CMOs on the next new thing, author/consultant Joe Jaffe is becoming one, joining an unusual ...

For brands, it's more critical than ever to have one-to-one relationships with customers. It provides the ability to collect ...

High viewing of NFL content - and Major League Baseball post-season action - pushed media companies' results higher.

Ally Bank's videos document a day when customer care specialists offered to help customers with their financial challenges.

Pfizer execs also reacted to the positive and negatives of new administration, including the fact that "not everybody is a ...

Western Union launched a new media business earlier this month to offer advertisers a link to diverse multicultural audiences ...