The brand is reportedly set to launch three new electric cars by 2026 after it took new cars off-sale over a year ago to ...

The study, published in Nanoscale Advances, states that the new brand of pasta smashed the previous record for the thinnest ...

In a world constantly chasing the new, it’s fascinating to look back at the origins of what we now consider iconic. The logos ...

Jaguar’s bold rebrand introduces a new logo and marketing strategy—but critics question if the automaker is losing sight of ...

The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...

This week Jaguar unveiled its forthcoming rebrand to accompany its push toward all-electric vehicle manufacturing. The auto ...

British luxury vehicle company Jaguar has defended itself against backlash from internet users over its rebranding—including ...

Sairah Ashman has spent decades crafting some of the world’s most distinctive brands. The Drum caught up with her at Web ...

In a closely watched case, a jury awarded the school $28,000 in damages over products made and sold by Vintage Brand and Sportswear Inc.

This time, the patriarchal headline read "Mrs. Housewife: Meet Handy-Andy!" and highlighted various brand-name products with ...

Organizations are still learning how to think about games as media for marketing. Games aren’t typically covered in marketing ...

In the world of optics, where precision meets functionality, branding plays a pivotal role in defining a company’s identity.