Now is the time when people reflect on their habits and goals and resolve to do better. Many resolutions revolve around ...

My priority is the balance of finding your fitness and wellness and doing it out of love and care for your body.” ...

Among the notable creative campaigns for Jan. 3: new spots from Tinder and Crunch Fitness and a new brand platform from ZocDoc.

In recent years, everyone from running influencers to Andrew Huberman has claimed that low-intensity “zone two” training ...

Right now, the Peloton Indoor Exercise Bike is 21% off, dropping the price to $1,145.00 on Amazon. Don’t forget to pair it ...

The truck will tour New York City on Jan. 3 and literally block “toxic” ads reported to the brand by consumers who text a ...

Planet Fitness, which has long relied on the laughs generated by its “Judgment Free Zone” positioning, is lunging and squatting toward some new brand thinking. With a new emphasis on strength ...

Peloton is inspiring individuals to achieve their fitness aspirations with the second phase of its multi-part campaign. Titled ‘Find your push. Find your power’, the initiative was developed by ...

In Ready to Work Out, created by New York-based creative agency Mythology and directed by Jonathan Dayton and Valerie Faris of Bob Industries, Fonda dons her leotard and leg warmers once again to ...