Glass and Ireland claim that the West Sacramento food vendor did apply for its own trademark for the so-called modified logo ...

One social media user who made the claim asked: "Can you imagine how much he would've made by now if he didn’t just sell it outright?" ...

After a year of working with a marketing company, the City of East Peoria has settled on a new logo and slogan. Have a look.

On the occasion of the unveiling of the new Guggenheim logo, Observer took a deep dive into the world of museum branding.

Welcome to Best Buy's third-quarter fiscal 2025 earnings conference call. At this time, all participants are in a listen-only mode. Later, we will conduct a question-and-answer session. [Operator ...

In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.