One social media user who made the claim asked: "Can you imagine how much he would've made by now if he didn’t just sell it outright?" ...

On the occasion of the unveiling of the new Guggenheim logo, Observer took a deep dive into the world of museum branding.

Conrad, author of 'Heart of Darkness' and 'The Secret Agent' was known to disparage Jews. He was also confused with them.

Politico tax policy reporter Benjamin Guggenheim has been awarded the Everett McKinley Dirksen Award for Distinguished ...

Tottenham announced they had “remastered” their brand identity. For anyone left confused by that phrase, don’t worry, you ...

Westermann is the Guggenheim’s new director and CEO. (Photo courtesy of Ariel lone Williams and David Heald, Solomon R. Guggenheim Foundation.) Famed singer-songwriter Cole Porter lived his later ...

The Guggenheim Museum Bilbao has announced the appointment of Miren Arzalluz as the new Director General of the museum.

With an authoritative new logo, refined typography and a unified brand voice, the Guggenheim has been re-energised as a creative space for all with contemporary culture at its core. Created by ...

Since its conception in 1939, the Guggenheim Museum has grown to become a global cultural brand, evolving with an increasing need for a strong unified visual identity. Aligning its historic vision and ...

Aligning its historic vision and creative values across its four locations, the Guggenheim has unveiled a powerful new brand ...

The Navy Simulation Museum at Sands Point Preserve pays tribute to the location's previous home for the U.S. Navy's Special ...