Ever wondered what Tina Turner cruised in after her audiences on stage? Well, it wasn't a flashy muscle car, but a ...
Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.
The Jaguar XKE is hailed as one of the most beautiful cars of all time. Its sleek lines and low profile make it an icon of automotive design. Nesmith's XKE was a perfect example of this classic design ...
Jaguar has started communicating its new logo ... “[We have] not been sniffing the white stuff – this is real,” Gerry McGovern said. The definition of madness is trying the same thing ...
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Jaguar's managing director is defending the British luxury-car maker's rebranding campaign — calling out some of its online critics and characterizing their reaction as "vile hatred" and ...
Jaguar is hoping to revitalize a slump in sales with a reimagined new rebrand, but after unveiling its new campaign and logo this week, people were mostly left scratching their heads. And while ...
With not a car in sight, Jaguar Land Rover’s chief creative officer, Gerry McGovern, was forced to promise reporters his team had “not been sniffing the white stuff” when they came up with it.
If you've been keeping up with the Jaguar saga, you'll know of their plans to move to a fully electric lineup in 2025. Moreover, they aim to move upmarket and compete with Bentley by selling a six ...
Luxury automaker Jaguar is betting that a colorful and youthful rebrand will help it successfully launch fully into the electric-cars market. Critics, however, are questioning whether the U.K ...