What is a CMS and how modern platforms are different
Oct 8, 2024 · The Gist. What is a Content Management System? Return to the roots, so that you don't wander off in pursuit of shiny digital objects. Modern CMS features. Top features include sophisticated, user ...
Customer Experience, Digital Experience & Customer Service News ...
For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.. Today the CMSWire community consists of over 5 ...
Elevating Marketing With Consumer Research: A Strategic Guide
Mar 15, 2024 · View all. Although Scantlebury’s business does make use of tools that provide quantitative and qualitative insights, including a social listening platform, MRI/Simmons datasets, forums, and ...
What Is Net Promoter Score (NPS)? - CMSWire.com
Mar 4, 2024 · The Gist. Importance of measurement. Net Promoter Score (NPS) is a critical metric for gauging customer loyalty and satisfaction. NPS calculation.
Digital Experience Platforms (DXPs): What to Know in 2024
Oct 3, 2024 · The Gist. Core Martech. DX platforms are essential for elevating organizations' digital presence by forming the center of the experience stack and supporting modern content and experience delivery ...
What Is Customer Experience Management (CXM) - CMSWire.com
CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators.
The Amazon Effect: Reshaping Retail Realities - CMSWire.com
Nov 17, 2023 · The Gist. Industry transformation. The Amazon effect has revolutionized retail and ecommerce, elevating customer expectations for speed, convenience and personalized experiences.
What Is Customer Experience (CX)? And Why It Matters
Jan 31, 2024 · View all. CSAT surveys, for instance, typically ask a customer to rate their satisfaction on a scale of 1 to 10, or by using a graphic scale with smiling, neutral and unhappy faces (like the one ...
Twitter Discontinues Periscope, But Live Streaming Lives On
Sep 17, 2021 · Down Periscope: Livestreaming App Shut by Twitter . In December 2020, Twitter announced plans to shut down its video streaming-focused Periscope app. Periscope was pulled from app stores, and the ...
What Is a Call Center? How the Industry Works - CMSWire.com
May 9, 2024 · The Gist. Customer service hub. The call center is often used as a hub for phone-based customer service, but it can also aid in account management, market research, outbound marketing and more.